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Title

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Marketing Communications Manager

Description

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We are looking for a Marketing Communications Manager to join our dynamic team and lead our marketing and communication strategies. The ideal candidate will be responsible for developing, implementing, and managing comprehensive marketing communication plans that effectively promote our brand, products, and services. You will collaborate closely with various departments, including sales, product development, and customer service, to ensure consistent messaging and branding across all channels. As a Marketing Communications Manager, you will play a pivotal role in shaping our company's voice and image. You will be tasked with creating compelling content, managing media relations, overseeing advertising campaigns, and coordinating promotional events. Your ability to analyze market trends and customer insights will be crucial in developing targeted campaigns that resonate with our audience and drive engagement. You will also be responsible for managing our digital presence, including social media platforms, websites, and email marketing campaigns. Your expertise in digital marketing tools and analytics will help us measure the effectiveness of our campaigns and optimize our strategies for maximum impact. In addition, you will oversee internal communications, ensuring that employees are informed and engaged with company initiatives and developments. Your strong interpersonal and leadership skills will enable you to effectively manage a team of marketing professionals, providing guidance, support, and mentorship to help them achieve their goals. The successful candidate will have a proven track record in marketing communications, with excellent writing, editing, and presentation skills. You should be highly organized, detail-oriented, and capable of managing multiple projects simultaneously. Creativity, strategic thinking, and a passion for storytelling are essential qualities for this role. We offer a collaborative and supportive work environment, opportunities for professional growth, and competitive compensation packages. If you are a motivated, innovative, and results-driven marketing professional looking to make a significant impact, we encourage you to apply and become a valuable member of our team.

Responsibilities

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  • Develop and implement comprehensive marketing communication strategies.
  • Manage and oversee advertising campaigns and promotional events.
  • Coordinate media relations and public relations activities.
  • Create and manage content for digital platforms, including social media and websites.
  • Analyze market trends and customer insights to inform campaign strategies.
  • Ensure consistent branding and messaging across all communication channels.
  • Oversee internal communications to keep employees informed and engaged.
  • Lead and mentor a team of marketing communication professionals.

Requirements

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  • Bachelor's degree in Marketing, Communications, or related field.
  • Minimum of 5 years experience in marketing communications or related role.
  • Excellent written and verbal communication skills.
  • Proficiency in digital marketing tools and analytics platforms.
  • Strong organizational and project management abilities.
  • Creative thinker with strategic planning skills.
  • Experience managing teams and collaborating across departments.
  • Ability to multitask and manage multiple projects simultaneously.

Potential interview questions

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  • Can you describe your experience developing and implementing marketing communication strategies?
  • How do you measure the effectiveness of a marketing campaign?
  • What strategies do you use to ensure consistent branding across multiple channels?
  • Can you provide an example of a successful promotional event you managed?
  • How do you stay updated with the latest marketing trends and technologies?